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From The Publisher

As the founder and publisher, I have always aspired to be great at what I do, be a Boss myself and a leader by example. As a business advisor, and an inspirational writer, I have developed three guiding principles that I have incorporated into personal wellbeing and the business tailored to my lifestyle. Crown Royal Boss follows three ideals: Create, Innovate, Elevate.

W. Robinson



Creation starts in the mind, using ideas and manifestations to create our own truth. These ideas become reality when to expand our thoughts into daily life. For example, inspirational thoughts that inspire success.


Innovation is where we promote the contemporary mindset, learn new ways to adapt to change and to how to create opportunities. The Crown Royal Boss is an ingenious platform used to acquire new perspectives through the art of storytelling. The reader uses CRB as a resource to introduce new ideas for self improvement, and transform both personally and in business.  


Elevation takes the individual to the next level, as it requires the mind, body and the soul to be the whole goal. Elevation has no limit to what the mind conceives it can achieve, but the effort is to make it, never fake it. Elevation is to take the game to the next level of its destination.